Media Relations

A solid media relations strategy is essential for businesses looking to boost their brand awareness on a larger scale.

Our extensive background in journalism provides us with the experience needed to achieve that valuable media coverage for your brand. Our packages offer our network of media contacts and strong storytelling to brands looking to be heard, known and remembered.

Stellar SEO Packages

Media Outreach Package - from $750

Ideal for businesses looking to get their foot in the door with the media. This package will:

  • Build a solid foundation for your brand’s media presence.

  • Determine strengths, weaknesses and opportunities to achieving coverage.

This package includes:

  • Media audit: We’ll conduct a thorough SWOT analysis to determine any immediate or longterm opportunities to achieve media coverage for your brand.

  • Press release creation and distribution: We’ll find the news angle in your announcements or events, and distribute highly newsworthy press releases to relevant media outlets.

Media Engagement Package - from $1,250

Perfect for businesses looking for a shorter term burst of media relations with more comprehensive strategy, support and engagement.

This package includes everything included in the Outreach Package PLUS:

  1. Starter media relations strategy: We’ll develop a 6-month strategy to boost your brand’s public awareness with media appearances and social media engagement. 

  2. Media list: We’ll develop a targeted media list for your brand specifically, to ensure your news reaches the right prospective journalists. 

Media Leadership Package - from $3,850

For businesses aiming to establish a rock-solid media presence and public awareness, this package offers the most extensive media relations services.

Our Leadership Package includes everything included in the Engagement Package PLUS:

  1. Complete media relations strategy: We’ll develop a comprehensive strategy to improve your brand awareness with tailored public relations tactics.

  2. Media training and spokesperson development: Provide advanced media training sessions and develop your spokespersons’ skills for interviews and public appearances.

  3. Crisis communication support: Develop and execute crisis communication plans to protect your brand’s reputation during challenging times.

Want to add something else?

  • Professional Headshots

    Capture your team's best with high-quality headshots and branded photos. Perfect for website or social media use, ensuring you make a personable and credible first impression.

  • Stock Image Supply

    You’ll receive access to a tailored library of high-resolution stock images that align to your brand's unique needs and visual identity. Enhance your content with visually appealing and relevant photos, without the hassle of searching or creating yourself.

  • Credentials Deck

    Showcase your business's achievements and capabilities with a professionally designed credentials deck. Impress potential clients and partners with a presentation deck with polished design and compelling storytelling.

  • Ongoing Content Creation

    Enjoy a seamless content creation process with our set-and-forget service. One monthly meeting is all it takes to ensure all your content needs are met, from blogs to social media posts.

  • Copywriting

    We’ll craft effective copy for your marketing materials in your brand’s voice. Whether for products, websites, brochures, ads, or socials, our expert copywriters ensure your message connects with your audience.

  • Email Marketing

    We’ll create, roll-out and manage your effective email marketing campaigns. From design to execution, keep your audience engaged and informed with regular, targeted email updates.

  • Press Release Strategies

    Get the media talking about your brand with our professionally crafted press releases, pitch strategies and extensive contact list. We’ll find the news angle to get your new product announcement, company milestones and important updates heard by the public.

  • Social Media Analytics

    Get in-depth monthly reviews of your social media performance. We’ll analyse key metrics, identify trends, and suggest actionable insights to improve your strategy and increase engagement.